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News from the Department of Journalism and Communication

How effective and creative marketing works today: Experts give guest lectures in the PRDM program

MarketingexpertInnen zu Gast im Studiengang M.A. Public Relations und Digitales Marketing

How can you set the course for your future career while still studying? And how can you create marketing campaigns that actually have a lasting effect on people? On January 28, students from the M.A. Public Relations and Digital Marketing program had the perfect opportunity to talk to marketing experts during Prof. Dr. Ingo Knuth's lecture and ask all their questions about starting a career and everyday challenges in the marketing field.

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HMKW students cooperate with Berlin FinTech company

This semester, students of the program M.A. Public Relations and Digital Marketing (PRDM) at HMKW Berlin are developing strategic communication concepts for Solarisbank, Europe's leading banking-as-a-service platform. Founded in 2016, the Berlin-based company with around 400 employees and more than 160 million in financing capital is thus offering the international Master's students insights into day-to-day practice and a concrete field of work.

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Hybrid enrolment ceremony: HMKW welcomes new students

The start of a new, initially hybrid semester: The matriculation ceremony for the winter semester 2020/21 took place recently at the three branches Berlin, Cologne and Frankfurt (Main) on site and online via livestream. The university management welcomed the prospective new students and gave a preview of the new semester, most of which will probably take place online.

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Above average: HMKW in the Europe Teaching Survey 2020

This year HMKW took part in the renowned Europe Teaching Survey for the first time and scored above average in the survey. The independent British organization Times Higher Education (THE) in London conducts the international study once a year at universities throughout Europe. The THE comparison tables are among the most important and most respected rankings of the international university world.

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