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News from the Department of Journalism and Communication

HMKW Summer Lectures 2021

Die Summer Lectures sind ein kostenloses Online-Veranstaltungsformat der HMKW für Studieninteressierte.

Due to the positive response and large number of participants in the past, HMKW is again offering its online event series "Summer Lectures" this summer. In the free trial lectures, prospective students can get a taste of topics from the fields of design, journalism and communication, psychology and management.

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Ice cream and brand activism: guest lecture by Nils Knoop (Ben & Jerry's)

How do ice cream and social activism go together? The American company Ben & Jerry's has wanted to help shape social debate and change ever since it was founded in the late 1970s. Today, in the course "Strategic Communication" by Prof. Dr. Kim Murphy, students of the M.A. Public Relations and Digital Marketing got to know Nils Knoop, who works as Integrated Marketing & Communications Manager for Ben & Jerry's in the DACH region.

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How effective and creative marketing works today: Experts give guest lectures in the PRDM program

MarketingexpertInnen zu Gast im Studiengang M.A. Public Relations und Digitales Marketing

How can you set the course for your future career while still studying? And how can you create marketing campaigns that actually have a lasting effect on people? On January 28, students from the M.A. Public Relations and Digital Marketing program had the perfect opportunity to talk to marketing experts during Prof. Dr. Ingo Knuth's lecture and ask all their questions about starting a career and everyday challenges in the marketing field.

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HMKW students cooperate with Berlin FinTech company

This semester, students of the program M.A. Public Relations and Digital Marketing (PRDM) at HMKW Berlin are developing strategic communication concepts for Solarisbank, Europe's leading banking-as-a-service platform. Founded in 2016, the Berlin-based company with around 400 employees and more than 160 million in financing capital is thus offering the international Master's students insights into day-to-day practice and a concrete field of work.

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