As part of Prof. Jenny Bergström's Design Thinking course, our Master's students (M.A. Communication Design and Creative Strategies) developed ideas for so-called FlexPoint containers in cooperation with the creative agency C4 Berlin and the companies Schindler and Inno2grid.
![[Translate to englisch:]](/fileadmin/_processed_/8/f/csm_hmkw-berlin-project-week-projektwoche-graphic-design-grafikdesign-kooperation-alba-challenge-highlight_5b00c31ace.jpg "[Translate to englisch:]")
As part of a collaboration with ALBA BERLIN, students of the B.A. Graphic Design and Visual Communication developed over 50 design and marketing ideas. The project was focused on the question of which formats and articles could be used to address a young target group and how the club's diverse social activities could be promoted.
As part of the Design Thinking course with Prof. Jenny Bergström our master students in Communication Design and Creative Strategies have been developing workshop tools and games in a collaboration with the design driven research and consulting agency Point Blank.
Hands on! In the winter semester 2021/22, master students of Prof. Jenny Bergström's Design Thinking course developed innovative concepts with a focus on health in a practical project with Futurice, an international innovation and service design company with Finnish roots. Whether it was a fitness app, a children's book or a communicative card game, all students approached the task with curiosity, an open mind and a lot of energy.
In their "Design and Social Research" lessons MA Communication Design students analyzed the impact of graphic design in everyday life on their creativity, letting the analysis influence their writing of poems and lyrics.