After graduating, Khaled Amirian specialized in developing and implementing comprehensive Employer Branding strategies. Through his studies in M.A. International Marketing and Media Management, he gained valuable knowledge about global marketing strategies and the influence of media. Here, he shares his experiences, challenges, and plans for the future, offering valuable advice to students pursuing a career in this diverse field.
With the marketing know-how she acquired during her master's studies, Fang Wen Hsiao has managed to jump into her dream job. In her new role as Junior Performance Marketing Manager, she analyzes and optimizes online campaigns. Here she tells us more about her time at HMKW, the M.A. International Marketing and Media Management study program, and her plans for the future.
Small courses, individual supervision and the chance to work on exciting hands-on projects convinced Leonie Hübsch to study the B.A. Digital Marketing and E-Commerce. Here she talks about her study routine and her plans for the near future.
Yeana Lee found her dream study program with the M.A. International Marketing and Media Management at HMKW. After graduation, she is now working in marketing at Carl Zeiss Meditec AG, developing strategies for surgical ophthalmic practices. In this interview, she tells us more about the highlights of her studies as well as about her new job.
What makes an attractive employer brand? And how can you achieve it? As People Communication Manager, Alejandra Mosquera deals with these and other questions relating to the field of employer branding. In this interview, she tells us more about her successful career start and the biggest challenges she faced during her studies at HMKW.
At this year's graduation ceremony, alumna Lea Kämpken (B.A. Media and Event Management) was awarded for one of the best theses. Congratulations! In her thesis, she examined street art and street art events in brand communication in detail. After graduation, she was able to seamlessly tie in with her research topic: she now works as a sales manager at the Cologne-based agency Perfectly Placed Media.
Tessa Behrens successfully completed her bachelor's degree in Media and Event Management and will soon complete her master's degree in M.A. International Marketing and Media Management. In addition to her studies, Tessa Behrens has already worked for Apple Retail Germany and has since gained a foothold at the social media agency StoryMachine, which specializes in strategic storytelling for top international brands, personalities and political institutions.
Léon Brunetzki-Strunk is in his first semester of B.A. in Digital Marketing and E-Commerce at HMKW Berlin. Here he reports on what he likes most about his studies so far, which courses he is particularly enthusiastic about, and what tips he would like to give prospective students for the application process.
Meret Gesierich successfully completed her dual degree in media and event management in 2019 - and was able to join a full-service event agency straight after graduation. But then suddenly a lot of flexibility was required, due to the pandemic that intervened. Fortunately, Meret was able to change jobs quickly and found a permanent position as an event manager in the field of press and public relations. In this interview, she told us more about her current job and the advantages of the dual study program at HMKW.
Depicting society as it is - that is the vision of Nicola Boyne, winner of the HMKW Media Scholarship and graduate of the dual B.A. Media and Event Management program. In a guest lecture, she told HMKW students about how she and a friend founded the book publishing company Ulila and successfully launched their first Wimmel book.
Sandra Balke is studying media and event management at HMKW Berlin in the dual version. In this interview, she talked to us about her studies so far, her experiences during her internship at the event company Semmel Concerts, and the future after graduation.
Lisa Tinnes is studying Media and Event Management in her fifth semester at HMKW in Frankfurt. With her fifth semester she started an internship at AdAlliance (IP Germany) for the team "Interactive Solutions". Currently she works from home and creates digital concept ideas for clients like Ferrero or Disney.
Hannes Adam is a 5th semester B.A. Media and Event Management student at Campus Berlin. He recently finished his internship at the international media network Viacom and is now continuing his work there as a student trainee. Here he talks about his experiences at the company.
At the Frankfurt-based startup Mindfulife, Ivona Rimac worked intensively on the topics of mindfulness and meditation. Due to current conditions, she worked from home and acquired new knowledge in the areas of online marketing and search engine optimization. Ivona is studying Media and Event Management at the Frankfurt Campus.
International flair and exciting projects: Dlsoz Mohammed, student of M.A. International Marketing and Media Management, feels at home at HMKW Berlin and is currently writing her master's thesis on packaging design and related marketing strategies. In this interview, she tells us what particularly excited her about her studies and what plans she has made for the future after graduation.
What is particularly appealing about studying the International Marketing and Media Management master's program? Student Hugo Delgado talked to us about his biggest learnings and challenges. In this interview, he also shares exciting insights into his work as a student trainee at Germany's largest credit portal, Smava, as well as practical tips for international first-year students.
Felix Linke studied media and event management at HMKW Berlin and managed to enter the event industry. He now works as a freelance journalist for the club magazine Groove and as content editor for the digital event guide ASK HELMUT. In the interview, he reveals how he figured out his preferred career path and what he particularly likes about his work.
Katharina Mahler successfully completed her studies in 2018 in the subject B.A. Media and Event Management. Her career start went completely smoothly. After an internship at the Office of the Federal President she was able to start seamlessly at the communication agency facts and fiction. Today, she works there as an event and project manager.
In 2018 Janina Rebhahn completed her studies in Media and Event Management successfully at HMKW Berlin. In the interview we asked her about her career start, her career goals and her current job position as an SAP consultant at IBM as part of her extra-occupational master's degree.
Boyun Wang is in his 5th semester of his Media and Event Management course at HMKW. In 2013, he came over from China to study in Germany. Berlin has now become his second home. For his future, Boyun envisions a career in event organisation. In this interview, the B.A. student tells us about his studies at HMKW and life in Berlin.