What comes to mind when you think about your studies at HMKW?
I am thinking of my wonderful time during my bachelor studies, the many different fellow students and my first contact with the fascinating world of science.
You acquired a Bachelor of Arts in Media and Business Psychology at HMKW Berlin. What is your current job position?
I work as a management consultant in the field of digital transformation, primarily in the automotive industry. Before my career start I achieved a master's degree in Beijing, London and Berlin.
Did you get any further work experiences prior to your current position that you would like to share with us?
I can only recommend to every student to look for opportunities in order to gain practical experience during the studies. For example, I worked as a working student at Volkswagen Financial Services on a product pilot, was an intern in the management team of the comprehensive digital transformation of the Allianz Group, worked for a while in research on wearables and driver assistance systems. Moreover, I gained work experience as a freelancer in the field of online marketing, but also, for example, managed a cinema for a while.
When did you figure out your preferred career path? How much was your choice influenced by the compulsory internship?
During my internship, I realized that the classic 9-to-5 in the same office every day is out of the question for me, at least for now. When a professor briefly explained the profession of management consulting, I soon realized, "That’s what I want." Project work and the wide variety of tasks has always appealed to me. Hardly any other profession offers so much of this as that of management consultant. In addition, I'm already used to frequent travel. So that didn't mean a big change for me.
Why did you decide to study “Media and Business Psychology”? And what made you choose HMKW Berlin?
I decided on this course of study at that time because it completely covered my interests. I was interested in people’s motivations in a professional context, how decisions are made (both rational and emotional). Above all, however, I was looking for a practice-oriented but scientifically sound course of study. I was able to find all of these important criteria at HMKW.
Which contents of your studies are part of your current job? How do your studies help you in your work routine?
My expertise is often appreciated by colleagues, superiors and customers. HMKW taught me working methods that are still essential to me in my daily work routine. In addition, cooperation in everyday work is constantly influenced by basic psychological mechanisms. This is especially true for international project teams composed of employees from different organisations. How do I solve interpersonal conflicts? What kind of leadership style does fit best to my team? What has to be considered when implementing a new software across the group? How do I sell and promote my new product in market XY? I answer all these questions with the help of my studies.